It's Not How Good You Are...
It's been a week of reading creative business books for me and loved this short and sweet book...It's Not How Good You Are, Its How Good You Want to Be by Paul Arden. While the book is mostly geared towards designers in the graphic design or advertising business, there really are some great overall statements made that apply to life and business in general. The quick read book (I finished it in less than 30 mins) is great for a pick-me-up when you're feeling uninspired and need a boost of encouragement. It encourages hard work and determination rather than finding the easy way out. One of my favorites quotes from the book...
"There are no short cuts to any place worth going." - Beverly Sills


















I love this book. A friend gave it to me when I left my full time job.
Posted by: Jordan Ferney | August 23, 2007 at 12:02 PM
This book changed my life.
Posted by: Demetre Arges | August 23, 2007 at 01:15 PM
I love that book. It is great. The other one, Whatever you think, think the opposite is equally as inspiring and thought provoking.
Posted by: zara | August 23, 2007 at 05:29 PM
I have this book! Love it!
Posted by: lyn spataro | August 23, 2007 at 08:15 PM
This looks great. Will pick it up the next time I hit the bookstores. Thanks for sharing!
Posted by: Ginger M | August 23, 2007 at 09:46 PM
I own this book too, it really is refreshing and inspiring.
Posted by: noodle | August 24, 2007 at 02:26 AM
I bought this book in May - think I´ve better read it this weekend .) Love the title so far.
Posted by: sidsel | August 24, 2007 at 05:13 AM
I love this book too. With a nice presentation, I found it very inspiring.
Posted by: adelia | August 24, 2007 at 07:04 AM
that quote is perfect. it made me think....there were no short flights to buenos aires...<3.
Posted by: true nature | August 24, 2007 at 08:12 AM
do you guys have any other picks for inspiring books? i also like twyla tharp's book on creativity.
Posted by: thejinius | August 24, 2007 at 09:21 AM
This book is fantastic but I definitely love the other one better, the - 'whatever u think, think the opposite' one.
Posted by: hamIEzah | August 24, 2007 at 10:05 AM
what a great post on a friday afternoon to end a long, long work week! will definitely get myself a copy.
Posted by: jhayne | August 24, 2007 at 03:24 PM
A friend gave me this book a couple of years ago. It makes a great gift for someone who is career-minded, or starting a new venture. Actually, I gave it to another friend when I was done reading it!!
Posted by: susan | August 27, 2007 at 11:24 AM
Oh! I have this book as well- I flipped through it- loved it so much that i instantly picked it up. I've been giving to my juniors & more than that its a great book to look into every once in a while. Im an advertising art director too & I've been a fan of your blog for a while now. Infact I've added a link to your blog on mine :)
Posted by: Vineeta Nair | September 01, 2007 at 05:19 PM