Oh Joy

a custom catalog...
19 Nov 2012


With tons of new apps and websites launching every day, it's easy to feel overwhelmed when it comes to knowing what's out there. But every so often, there's a standout in my mind where I see the potential of something that could be huge. (For example, I was lucky to have a chance to use Pinterest at its very beginning, and it's now a website that I can't live without.


I recently had the chance to become an early user of a new site called Luvocracy that's all about social shopping. Basically, you follow your friends or other people whose taste you like or trust, and view items they recommend to you via a virtual catalog—but it's like a catalog of only things you'd like, because you've chosen whose recommendations you see. It has a structure similar to Pinterest in the way you can save items and recommend them to others, but on this platform, you also make a purchase right on the site.


You can create various collections of items (like my dotty & spotty collection), and tell your followers what you like about them—maybe they're things you actually have and use, or maybe it's something you just really love and would like to have. If someone's recommended an item, and it's available for purchase online, then you can buy it right through Luvocracy and they take care of the purchasing for you. You enter in your credit card information once, and it stays secure through all of your transactions.


On the flip side, you can recommend anything to your followers that's available for purchase online. Now, the icing on the cake with this concept is that you can make a little bonus commission from something you recommend that someone else then buys (it's not just limited to bloggers!). You can collect the rewards to use for additional shopping or get paid monthly in the form of a check (see bottom of FAQ for more info). So, it's like when your friend buys the same blouse you have after seeing you wear it—only now you're finally being rewarded for helping the business that makes the shirt you indirectly sold.

This is a really interesting concept to me, and I'm really curious to see where it goes. So, if you guys want to check out Luvocracy, here's your special invitation from me right here. The site just launched a few weeks ago, so it's still in the early stages, but let's see how this thing works once more of us are using it! And let me know what you think, as I'm still exploring it myself!

*Please note: This is not a sponsored post. I'm simply interested in this concept and want to spread the word and see what you guys think!



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