Oh Joy

a mix & match nursery... 21 Apr 2016

Oh Joy for Target Nursery

As a mother of two, I know how important it is for a baby's room to feel happy and inspiring for a baby, but also cozy and inviting for parents as well. Take a look at our newest video to see how we transformed a room in multiple ways (from girl to neutral to boy) using the mix-and-match bedding and decor in the Oh Joy for Target Nursery Collection!

P.S. You can find all of the pieces in the video right here! And if you have any questions about out-of-stock items, please see our weekly updates here.

// CREDITS //
Brought to you by: Oh Joy + Target
Creative Direction: Joy Cho
Video: Jenner Brown
Music: “Beautiful“ by Emily Kopp
Production and Styling: Julia Wester
Production Asst: Casey Brodley
Graphics: Angie Stalker
Hair & Makeup: Danielle Walch

dressing the babe / playsuits... 14 Apr 2016

Mama and Babe Style

Mama and Babe Style

Ah, playsuits...they are this odd mix of super comfy and fun to wear but also sometimes tough to wear. In today's Dressing the Babe, I'm sharing a couple of my favorites and why they are just so good. And, let's be real, playsuits be a total pain in the butt to have to take off to go to the bathroom. So when I contemplate getting a one-piece of any sort (whether for me or for my kids), it needs to be versatile in a print or color that feels timeless and that can be worn and layered with lots of different things. 

Oh Joy Style

My newest obsession is this Jolie Coquette playsuit which is super flattering on because it defines the waist and lengthens the legs. I've worn shirt, jackets, and other layers over it and paired it with flats, sandals, and booties. It's easy to wear, comfortable, and has snaps in the crotch (yes!) which means it makes grown-up bathroom visits a breeze. We first came across them on Kickstarter and happy to see they have a full line now in a bunch of colors.

Mama outfit / 1. Jolie Coquette playsuit, 2. Babe necklace, 3. Ban.do heart sunglasses, 4. Jeffrey Campbell booties.

Oh Joy / Mini Style

For a kid, if you're gonna get a romper in a nicer material, I like ones where the cut of it grows with your babe. This one can be worn loose or more fitted so as your little one grows and lengthens, it can still fit them for a year or more.

Babe outfit / 5. Crew & Lu playsuit, 6. Ban.do heart sunglasses, 7. Hadley Girl hair clip, 8. Yume necklace, 9. Pons Avarca sandals.

Oh Joy / Rainbow stairs

Mama and Babe Style

And can we talk about these stairs for a minute?!? These dreamy stairs are in the new location of the Otherwild store here in Los Angeles, and they are AMAZING. Kind of trippy and a millions kinds of awesome, Ruby was loving them as every 4 year old (and every non 4 year old) should.

{Stairway painted by Edie Fake at OtherwildPhotos by Casey Brodley, outfit styling by Joy Cho, flat styling by Julia Wester. Ruby is 4.5 years old and says she wants to have a design company called "Oh Ruby" when she grows up.}

new band-aid bandages by oh joy! 11 Apr 2016

band-aid bandages by oh joy!

Last year, we announced the arrival of one of my favorite Oh Joy products ever...BAND-AID® Brand Adhesive Bandages by Oh Joy! & First Aid Kit by Oh Joy! You guys were so amazing in your support and love for them that I am thrilled to announce we have a NEW collection for this year coming out this Sunday, April 17th!

band-aid bandages by oh joy!

Once again, we’ve partnered with Johnson & Johnson Consumer Inc. to design bandages that help cover up cuts and scrapes but make the healing process way more fun. This year, we added in all new designs including some florals for summer and a couple of our favorite phrases!

first aid kit by oh joy!

The handy First Aid Kit can be used to keep at home, in the car, at the office or in your purse so that you are always prepared for any mishaps.

band-aid bandages by oh joy!

The new BAND-AID® Brand Adhesive Bandages by Oh Joy! will be available only at Target stores and Target.com for $2.79 beginning Sunday, April 17th. 

The First Aid Kit by Oh Joy! is free with the purchase of three qualifying items (such as BAND-AID® Brand Adhesive Bandages, NEOSPORIN® + Pain Relief Ointment, BAND-AID® Brand of First Aid Products Gauze and Tapes, and Extra Strength BENADRYL® Itch Stopping Cream). And I have to warn you...get the First Aid Kit quick! Last year, it sold was gone in just a couple months and we still have people emailing us about it!

P.S. Also, stay tuned this Friday morning at 10am PST for a special Periscope where I will show you all the designs and a behind-the-scenes look at how they were designed LIVE. You can ask me questions and see all details up close before the product hits shelves. So if you're not yet on Periscope, sign up and follow me @ohjoy so you can be alerted to the live broadcast and watch it in real time (or within 24 hours while the broadcast is still up)!

{Photos by Casey Brodley, styling by Julia Wester}

dressing the babe / spring stripes... 28 Mar 2016

Oh Joy / Mama and Baby Style

Oh Joy / Mama and Baby Style

Spring is here! My friend, Jen, has this AMAZING bougainvillea wall in her backyard that is so full and lush right now. So I thought it would be fun to take Coco and do a "part 2" of this post with Ruby from last year. Kids love bougainvillea because when they fall to the ground, they dry up and sound crunchy under their little feet. Coco didn't want to leave...

Oh Joy / Mama Style

I will never tire of a good maxi dress. I wanted to dress it up a bit so I added my go-to vintage gold belt to give it a more polished look. 

Mama outfit / 1. dRA dress, 2. vintage gold belt, 3. Target hat, 4. Bryr sandals, 5. Akola necklace

Oh Joy / Baby Style

There's honestly nothing cuter on a baby girl than a little romper. Ahhhh! And this one, has crotch snaps which I can seriously appreciate for diaper changes!

Babe outfit / 6. Pausch romper, 7. June & January hair clip, and 8. Zuzii shoes.

Oh Joy / Mama and Baby Style

Oh Joy / Baby Style

How is my little munchkin getting SO big?!? 

{Photos by Casey Brodley, outfit styling by Joy Cho, flat styling by Julia Wester. Coco is 17 months and has a mind of her own.}

oh joy for boys... 24 Mar 2016

Oh Joy for Target / Baby Boy Apparel

One of the things I hear most from moms of boys is that there aren't as many cool options for dressing them as there are for girls. Being a mom of girls, I haven't had to through that challenge. But I know when I've been on the hunt for baby boy gifts in the past, it can be hard to find a lot outside of typical blue and khaki with standard stripes and plaids. Which is why when we designed the pieces for our Oh Joy for Target baby apparel collection, I wanted to make sure to offer more patterns, colors, and simply just fun mix-and-match items for boys, too! (Oh Joy isn't only for girls, anymore ;).

Target-boy-layette-1

Here are a just a few of my favorites from playwear to sleepwear for the little guys in your life.

Oh Joy for Target / Baby Boy Apparel

Oh Joy for Target / Baby Boy Apparel

Look at those cuties! I can't even take it. I'm SO glad we got to add in some non-girl specific items in our newest collection for all those moms of boys (or those who want gender-neutral clothing) who have been asking for it over the last couple years! If there's anything else you're hoping for in future baby collections, please let me know that, too!

{Top photo: Ever via Cassidy, Bottom photos: Andy and Otto via Angie}

the cutest kid's cookbook ever... 14 Mar 2016

The Help Yourself Cookbook for Kids by Ruby Roth

We see a lot of books come through this office, and this one—The Help Yourself Cookbook for Kids by Ruby Roth—is one of the most well-done books I have ever seen. Through colorful photos and amazing illustrations, it gives a ton of ideas for plant-based snacks and meals that kids can help make in the kitchen. I am not even vegetarian or vegan, and it seriously makes me want to make these recipes for (and with) my kids.

The Help Yourself Cookbook for Kids by Ruby Roth

The Help Yourself Cookbook for Kids by Ruby Roth

I mean, it's ridiculously cute, right?!? I've really been trying to eat more vegetables lately myself and this book inspires me to get more veggies into my body as well! Congrats to Ruby Roth on her beautiful new book! It goes on sale in a few weeks and you can pre-order it right here and see the adorable trailer here.

{Photos of the book here by Casey Brodley, styling by Julia Wester}

how to (not) do it all with two kids... 7 Mar 2016

Oh Joy Family

Throughout the course of my 4 short years as a parent, I have shared a few posts here and there with you about the struggles of being a working parent, feeling guiltyjuggling it all, and how I attempt to keep it all going. "How do you handle the work/life balance?" or "How do you do it all?" is probably the number one question that I get asked when I speak at conferences or when I get to chat with Oh Joy readers in real life. After the birth of both of my kids, I experienced a very long string of guilt as I eased my new baby into my life and eased myself back into work and attempted to figure out how all those pieces would come together. The short answer to those questions is that I don't "do it all", and it's taken me until recently to really be okay with that...

READ MORE...

oh joy for target baby apparel! 3 Mar 2016

Oh Joy for Target Baby Apparel

Oh-joy-target-layette-newsletter

I'm excited to share a peek at the newest addition to the Oh Joy for Target line...baby clothes! We'll have over 50 different sets of easily wearable, washable, mix-and-match pieces for all babies (girl, boy, and gender neutral) sized from 0-24 months. We’ve designed the collection so you can mix and match the entire collection, making dressing your babe super easy and fun. If a top gets dirty, swap it out for a different style or print from the collection and continue on with your day. The pieces will launch this Sunday, March 6th (online at Target.com only).

Watch our fun video below to see more of the collection!

Also, stay tuned tomorrow morning at 10am PST for a special Periscope where I will show you every single piece from the collection LIVE on Periscope. You can ask me questions and see all details up close before the baby clothing launches online. So if you're not yet on Periscope, sign up and follow me @ohjoy so you can be alerted to the live broadcast and watch it in real time (or within 24 hours while the broadcast is still up)!

{Photos by Casey Brodley, video by Jenner Brown, flats by Julia Wester and Jessica Hong. All clothes shown are Oh Joy for Target. Shoes on Coco by Zuzii and Freshly Picked.} 

dressing the babe / fancy florals... 24 Feb 2016

Dressing the Babe / Fancy Florals

Dressing the Babe / Fancy Florals

When you have kids, one of the last things you think about is getting dressed up with them. Who puts their kids in fancy clothes, anyway?!? Well, we decided to get dressed up in our latest Dressing the Babe because it's fun to feel a little extra special (and a baby in a swishy skirt or dress is pretty epic). Whether it's for a wedding or other special occasion, here's my take on a fancy outfit for me and my babe...

Dressing the Babe / Fancy Florals

I'm a sucker for a pleated skirt—it adds so much movement and texture to the outfit. I also added in a dickie (when's the last time you've seen someone wear those?) to add a little extra softness and contrast around the neck of this floral blouse.

Mama outfit / 1. Marimekko blouse, 2. Le cou Miette collar, 3. J.Crew pleated skirt (past season / similar), 4. BC shoes (past season / similar).

Dressing the Babe / Fancy Florals

Oh, this outfit that I wish came in my size! There are just no words...

Babe outfit / 5. Crew & Lu floral top, 6. Crew & Lu striped skirt, 7. Crew & Lu collar, 8. shoes by Zuzii.

Dressing the Babe / Fancy Florals

Dressing the Babe / Fancy Florals

If you have kids (or even if you don't), try getting extra dressed up for a day. Don't worry about what will stain, if your kids will make a mess of their outfit (or yours) and just enjoy that fancy feeling. It's pretty fun not to always be so practical sometimes, too.

{Photos by Casey Brodley, flat styling by Julia Wester, outfit styling by Joy Cho. Coco is 16 months and sadly, a real toddler now!}

career day / an apron maker... 16 Feb 2016

Hedley and Bennett

Hedley and Bennett

A couple years ago, I met Ellen Bennett of Hedley & Bennett after we were searching for a local maker to feature for this post. After seeing her insatiable love of life, her business mentality, and her amazing way with kids, she and I became friends in real life. She has been an incredible friend, mentor to my kids, and is one of the hardest working people I know...and she's only 28 years old. So for our newest career day, I took Ruby to visit "Auntie Ellen's" apron factory to design her own apron and learn what it's all about. Ruby even got to bring her little sister to tag along when she came back to see the final product...

READ MORE...

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