Oh JoyOh Joy

when one chapter closes, another begins...

Oh Joy!

February 2020 will go down as one of the hardest months of my life. This was the month that I took a good, hard look at my business and realized it was going in a direction that I didn’t want it to go. I was burnt out and emotionally drained trying to maintain every single thing that I had built. I was no longer fully, truly happy...and it showed. I knew I had to make some changes, and they were sad, emotional, but also filled with a lot of hope in making space for the things that would allow me to breathe again and feel the joy that this business is all about.

I have already shared more details about the closing of our online shop. I've also decided to move out of our studio and into a smaller space instead. Our space has become a beautiful home to me and my team, and it's definitely bittersweet to see it go. But truly, the hardest decision of all was to scale back on my day-to-day team. I built a dream team of people who have helped me grow over the last several years. I focused so much of my efforts in giving them all the best work/life balance possible, that I forgot about my own life. I am so grateful to have had the best, most loyal team on earth...many of whom are now on their way to exciting and new opportunities (and some of them will still be working with me as freelancers!).

Often, we are taught to believe that growth means MORE of this and MORE of that. I realized that the growth that I really needed was to have less of all these things that I always assumed I needed to be successful. What I really needed was to focus on the parts of this business that made me the happiest and take it to a place that I could manage it all while having a fulfilling life with my family and be present as a mother, wife, and friend.

A few weeks ago, I would have not been able to write this or share this with you because I was deep in the throes (and deep in tears) of making these hard decisions. And, while this next chapter of Oh Joy! is still being written, I feel confident that these difficult decisions were for the best, and I am truly excited for this pivot and what's to come.

The good news is...a lot of the things you know and love (products, content, my house reveal, the academy, new books) will all still be here as there are a TON of new things we have been working on for 2020. You'll see and hear my voice around here more, start to see a slight shift in focus, and...the rest has yet to unfold.

I read this line recently in Dave Hollis' new book that felt so timely for me right now and might be helpful for you as well:

"You and you alone have to feel the call on your heart to grow and pursue the life that's better than the one you already have, even if it means shedding the identity you've become comfortable with." — Dave Hollis

Thanks for your support and for always being there for me and for us throughout the almost 15 years I have been running this business. Have a great weekend, and I'll see you guys back here next week!

P.S. My awesome 4400 sq. ft. studio in the Frog Town area of Los Angeles (see some photos here, here, and here) will be available starting April 1st. If you're interested in more information, email us: [email protected] and we'll send you more info!

{Photo by Lily Glass}

color adventures: oh joy wears mint and dots!

color adventures: oh joy wears mint and dots

Mints and dots pretty much combine two of my favorite colors and patterns together...so I was excited to put together some outfits with those two things in mind!

color adventures: oh joy wears mint and dots

This top just feels so special. I love it not only for the color but the sheer sleeves, the sequins, and how it just feels so fresh and happy. I paired it with these silky dotty pants for a fun contrast of color and texture. Because both pieces are a bit looser, I tucked in the top in front to help define the waist and make a loose outfit feel a bit more tailored.

Sources: Anthropologie top (via Nuuly), JOA pants (via Nuuly), Marais shoes (past season).

color adventures: oh joy wears mint and dots

color adventures: oh joy wears mint and dots

Since we're still in winter but I love wearing skirts, I mixed a sweater and a skirt! I paired this multi-color dotty sweater with a fun and light skirt for an outfit that transitions so well into spring. I also love both pieces separately so much!

Sources: Anthropologie sweatshirt (via Nuuly), Carolina K skirt (via Nuuly), Zuzii shoes (past season), Mur scarf.

color adventures: oh joy wears mint and dots


color adventures: oh joy wears mint and dots

Sources: Rebecca Taylor coat (past season), Ban.do shirt (past season), January Moon necklace, We The Free jeans (via Nuuly), M.Gemi shoes (past season)

See a video of how I styled some of these pieces and a few others over on my Instagram Stories!

{Photos by Lily Glass. Outfit styling by Joy Cho, Concept/Production/Styling by Julia Wester, Production Assistance by Jess Hong}

new oh joy! pillows...

new oh joy! pillows

I've loved seeing our pillows in your homes since we launched our first collection last year. So, I'm excited to share that our new Oh Joy! pillow collection is available now! There's a mix of shapes, sizes, and colors for both adult and kids' spaces...

new oh joy! pillows

They all mix and match really well together like this trio above that mixes a few different shapes and sizes together.

new oh joy! pillows

These pieces make me so happy, and the price point is so great (from $38-48)! You can buy them all right here at Makers Collective.

{Photos by Lily Glass. Concept/Production/Styling by Julia Wester, Production Assistance by Jess Hong, Pillow designs by Angie Stalker.}

happy friday + little treasures...

Oh Joy at the Long Beach Antique Market

Happy Friday all! Last weekend, I took the kids to the Long Beach Antique Market (which is the 3rd Sunday of each month). I typically go to the Rosebowl Flea Market but missed it this month, so we tried Long Beach instead. While we didn't go needing anything (I am in serious purge-mode with my pending move after all), it always serves as great inspiration trip for me. I love old things with a story that feel unique and I can make my own.

Plus, it's fun way to teach my kids about money and interacting with people. I'll give my kids $10 each to spend. They can buy whatever they want, but cannot spend more than what they have. It teaches them to look people in the eye to ask them how much something is, give money and accept change if they want to make a purchase, and that the money eventually runs out so they have to choose their purchases wisely.

For this past trip, I didn't plan to buy anything but came across these pieces in our last 15 minutes there—a beautiful white and jeweled necklace and a bunch of amazing clip-on earrings. I'll wear the necklace exactly as it is. And, the clip-on earrings I'll pin to my shoes or perhaps a jacket? They pinch way too much to actually wear them on my ears! What else could you do with them? Any ideas?

Anyway, finding the jewelry was our last little treasure-hunting trip which turned out to be just enough until we all got hot and tired and needed to get lunch! Have a great weekend, all...see you soon!

(Photo by Joy Cho)

my favorite non-boozy drinks!

my favorite non-boozy drinks / Oh Joy!

I'm not much of a drinker (of alcoholic beverages)...maybe a glass of wine every so often, but I don't derive the same joy that most get from alcohol. I'd much rather have dessert or a tasty non-alcoholic drink! So today, I wanted to share with you a few of my favorite non-boozy drinks that I simply LOVE...

Kimino Yuzu Sparkling Juice ($4) and Kimino Ume/Plum Sparkling Juice ($4) is perfectly sparkly, fruity, and tart without being too sweet. I love It with a meal or as a fun little afternoon treat.

Minna Sparkling Tea ($3) is a new favorite. It almost tastes like La Croix but with a tea essence instead of fruit. It's light and refreshing, and a surprisingly fun combo.

You either love kombucha or you hate it! The first time I tried it several years ago, I thought it was awful, but I've recently fallen in love with Healthade Kombucha ($4) and drink a few a week. It has a touch of tea for caffeine and feels very refreshing to have throughout the day.

Clevr SuperLattes ($28 for 14 servings) makes a great alternate to picking up a very expensive latte at your local coffee shop! It's easy to make it at home by just adding hot water AND it's dairy-free. I love mixing the Chai and Coffee versions together for a my own version of a Dirty Chai Latte!

When you need something just a little sweet, this Sangaria Milk Tea ($2) is a great afternoon pick-me-up!

shop closing Q&A!

Oh Joy!

Thank you guys so much for all of your support in the last week after we announced that we're saying goodbye to our e-commerce shop! The orders have poured in and that has helped us tremendously to clear through our remaining inventory. If you've ordered anything in our final sale over the last few days, those orders are being fulfilled and you'll have it in your hands very soon!

We received lots of questions about our e-com shop closing, so I wanted to talk a bit more about it now that our sale is done...

Q: Why are you closing your shop?

A: As a business owner, I try new things all the time. Things evolve in my business, and I get ideas for new avenues to go and new ways to expand my business. Sometimes those things flourish, and sometimes they don't. I usually give a new part of my business two years to see if it's working before continuing with it or deciding to move on. Back when I had my own stationery line in 2007, I gave it 2 years before deciding to close it. It was financially draining, and I found myself stuck with tons of credit card debt trying to keep up with producing more and more product. After I closed that line, I moved into licensing which was one of the best decisions I made for this business and a big part of the work we still do today.

A similar thing happened here with the Oh Joy! online shop. As we reached two years of having our own e-commerce, it didn't make sense financially for us to continue with that part of the business. It wasn't financially beneficial for us and took much more resources than we were making from it. It was a bittersweet decision to close it, but it will make space (mentally, physically, and financially) for other parts of the business to grow.

Q: Will we still be able to buy your product collections and collaborations?

A: YES! You'll still be able to buy all of our product collaborations through our partner's retail sites. We are in the process of updating our website and soon you'll be able to easily find where you can purchase everything Oh Joy! We also have lots more coming this year! Instead of managing the sales of those products, we are leaving it in all of our partner's very capable hands.


Q: What about the rest of Oh Joy?

A: While I know this seems like a big change to our customers, the online shop only accounted for about 10-15% of our annual revenue. It was a very small portion of the Oh Joy! business for the past two years. Oh Joy! is still here. We have lots more new and exciting things coming this year (from product launches to my house reveals and more!). So please sign up for our mailing list, continue to read this blog, and follow along @ohjoy and @ohjoyco for all the updates!

We love you all and thank you endlessly for your support!

(Photo by Calpak, words by Joy Cho)

a soft and pretty living room...

a soft and pretty living room... / oh joy!

Happy Valentine's Day! Today, we're sharing a soft and pretty blush living room that's a dream come true! You can make a room colorful and fun without a lot of bright colors, and we're showing you how...


we're closing the oh joy! shop...

oh joy! shop... / via oh joy!

We have some bittersweet news for you today! After two years of testing out our own e-commerce shop, we’ve decided to focus our efforts on other areas of the Oh Joy! business and are closing our online shop after this weekend. We're incredibly thankful for all of our amazing vendors and to all of you for being with us on this journey and for your support. It means the world to us!

To say goodbye, we're offering 40% OFF the Oh Joy! Shop site-wide (including current sale items) through Sunday night at 11:59pm PST.

We still have lots of other exciting things planned for this year and beyond, and you will still be able to find all of our Oh Joy! collections online at our partner websites. 

{Photos by Lily Glass. Concept/Production/Styling by Julia Wester, Production Assistance by Jess Hong. Written by Joy Cho and Traci Michael.}

new oh joy! x erin condren designs...


A new season means new Oh Joy! for Erin Condren cover designs (and stickers!). We're so excited to offer three new designs in lots of fun color-ways that you can interchange as the mood strikes, all while staying organized and on top of your game. Check it out...

new oh joy! x Erin Condren designs... / via oh joy!

Mod Mosaic — This one is abstract, colorful, and fun! It comes in a cool or warm color palette so you can pick your favorite.

new oh joy! x Erin Condren designs... / via oh joy!

Disco Daisies — We love florals, and this design is such a great ode to spring! We've got lots of bright colors for the new season to keep you organized and hit refresh. 

new oh joy! x Erin Condren designs... / via oh joy!

Groovy StripesAbstract and minimalist, this design brings a bold punch of color to your day and can be custom made to any two colors you wish!

These interchangeable covers are available for their planners (which are currently on sale!) and notebooks, so you can mix and match as often as you want. Shop them all here and get organized! 

{Photos by Lily Glass. Concept/Production/Styling by Julia Wester, Production Assistance by Jess Hong. Written by Traci Michael.}

color adventures: oh joy wears pink and hearts!

color adventures: oh joy wears pink and hearts! / via oh joy!

We're seeing hearts alllllll month long for our Color Adventures. Last week, we styled a sophisticated blush bedroom with a heart theme (it IS doable!), and now I'm showing you how to wear this classic February combo in a grown-up way. Check it out...